The Founding Member Card

Introduction

In partnership with Atlas Explorations, I helped architect a visual narrative for a card that serves as a key to the exceptional. Our process began with a rigorous study of the physical hardware, focusing on the sophisticated interplay of its mirror finish and CNC-machined details. This intimacy of craft was then juxtaposed against the vastness of the journey it facilitates. We transformed the brand's promise into a visual odyssey of travel, dining, and global access.

Role

Motion Design

Visual Treatments

Credits

Ben Nelson

Blake Myer

Links

Hero Visual

Responsible for the creative execution of this display. The intent was to illustrate how the Atlas card serves as the key to a user's bespoke world of travel and curated experiences.

Product Displays

Produced this curated collection of card renderings. The focus was on achieving total physical accuracy, specifically highlighting the mirror finish and the intricate CNC-machined details of the flagship hardware.

Hero Visual

Created a cinematic sequence that brings the viewer on a journey through various global destinations. The narrative was designed to move in tandem with the themes of the card, illustrating the diverse and premium experiences it enables.

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