Meridian Blue
Introduction
The Meridian Blue edition of the Point card is inherently linked to the nature of water, which served as the elemental counterpart for this distinctive colorway. We aimed to highlight the bespoke features of the hardware through a cinematic experience, utilizing the fluid properties of water to emphasize the card's elegance and singular design qualities.
Role
Creative Direction
Motion Design
Visual Treatments
Credits
Ben Nelson
Blake Myer
Links
Main Video
Created this display, including the initial storyboarding, the simulation of all effects, and the development of bespoke visual treatments and motion aspects. Worked in tandem with Blake Myer, as creative partners throughout the endeavor.
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